7 Sections
14 Lessons
10 Hours
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Foundations of Strategic Management
2
1.1
What is Strategic Management?
1.2
Vision, Mission, Values & Strategic Intent
Strategic Analysis – The External Environment
2
2.1
Analysing the Macro-Environment
2.2
Industry Analysis – Porter’s Five Forces
Strategic Analysis – The Internal Environment
2
3.1
The Resource-Based View & VRIO Framework
3.2
Value Chain Analysis & SWOT
Strategy Formulation
2
4.1
Business-Level Strategy
4.2
Corporate-Level & International Strategy
Strategy Implementation
2
5.1
Organisational Structure & Systems
5.2
Culture, Change Management & Resource Allocation
Strategy Evaluation & Control
2
6.1
Measuring Strategic Performance
6.2
Strategic Control & Feedback
Contemporary Issues in Strategic Management
2
7.1
Strategy in a VUCA World
7.2
Digital Transformation, Sustainability & Geopolitics
Essentials of Strategic Management
Curriculum
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